The Greatest Salesman In The World

The Greatest Salesman In The World

His name was Joe Girard. He was born in the ghettos of Detroit. He started out as a shoeshine boy, then newspaper delivery boy then assembled stoves. He eventually began building homes. That business failed. His father told him that he would never amount to anything.
At 35 he was married, had two kids, and took a job selling Chevrolets on commission. For the first year, he almost starved to death. He was about ready to quit the car business. He had failed. Then one day, he stumbled on these simple ideas:

• Know what you want

• Write it down

• Commit yourself to accomplishing it!

He used to give his business card to his customers with the client's name on the back. Anytime a new client came in with an old customer’s name on his card; the old customer received $25 as a thank you. In one year, he mailed out $14,000 (that was in 1975)!
At football games, whenever his hometown team scored a touchdown, he would throw 100 business cards up in the air!
From that magic day that he committed himself to success, everything changed. From 1963 to 1978 he sold more cars one-to-one than anyone in the history of retail automobile sales. His best day? 18 cars sold in 24 hours. His best month? 174 cars sold. His best year? 1425! A Guinness World Record!
He retired in 1978 to write books and speak. His books and tapes have sold over 8 million copies. I guess his father was wrong.